We implemented a Facebook and Instagram advertising strategy, as well as marketing analysis and undertook an SMM campaign.
Facebook/Instagram advertising
We conducted a comprehensive analysis of the market and competitors.
Audited advertising accounts, social media and landing pages.
Prepared photo and video creatives based on the materials received from the client.
Formed a technical task for the client to shoot a video.
Developed a separate communication strategy for warm audiences
Prepared and launched effective advertising campaigns on Facebook and Instagram.
We optimized advertising campaigns on a daily basis. We analyzed all advertising indicators, monitored their performance, and made the necessary changes to maintain the price and quality of leads.
Marketing analysis
The client wanted to increase the volume and profitability of his business.
He realized that in order to do this, he needed to do thorough market research and current trends in the beauty industry in order to develop an effective marketing strategy.
The beauty salon sector is quite competitive, and the client felt that other salons could take away his market share. He wanted to understand how to improve his competitiveness and stand out from the rest of the industry.
The client understood that effective marketing was a key factor for success in his industry. He needed advice on how to optimize marketing campaigns, choose the most effective advertising channels, and improve his customer relationship strategy.
The client was also interested in increasing the level of interaction with its audience through social media and other marketing channels. They wanted to create a more active and loyal customer community.
