We began our collaboration with an analysis of the business, market, target audience, and competitors. During the analysis, we identified weaknesses and growth opportunities. As the client understands the importance of a presence on social media to attract and retain customers, the client’s goal was to create active and engaging pages, as well as launch a targeted advertising campaign.
How We Accomplished the SMM Tasks:
- Our team developed a customized digital strategy.
- We created a promotion strategy.
- Set up social media pages for Bulgaria.
- Developed unique content, including photos and videos.
- Created a content plan, including beauty tips, promotions, and service information.
- Optimized Facebook and Instagram pages (12 posts for the first month).
- Developed a roadmap for future actions and an extended promotion strategy for Facebook and Instagram