Cases

bidmotors

CAR IMPORT COMPANY

Marketing Analysis, Branding, Website, Landing page, SMM, CRM, Meta advertising (Facebook/Instagram), Google advertising, SEO

Result:

Meta ads:

Advertising budget: 13 143,21€

Leads: 2 688

Price per lead: 4,8€

Google ads:

Advertising budget: 9 280,76€

Leads: 1180

Lead price: 7,8 €

about the project

Our client, a company engaged in importing cars from the USA, approached us with a request for rebranding and comprehensive promotion. Due to scaling of business and development of new directions, the company required creation of a new main website, implementation of CRM-system, development of lendings, packaging and maintenance of social networks, as well as launch of advertising on online platforms Google and Meta.

Cases

Project Goals

1. Rebrand to reflect the new direction and scope of the company.

2. Develop a main website and two lendings for B2B and B2C segments.

3. Implement a CRM system to improve customer interaction.

4. Social media packaging and maintenance.

5. Launching and maintaining advertising campaigns on Google and Meta.

Stages of implementation

Phase 1: Rebranding and Development of the Main Website

The first step was a rebranding exercise to reflect the company's growth and new business lines. We then proceeded to develop the main website.

Actions:

- Rebranding: Completely rebranded the company, developed a new logo and updated all visual and verbal brand elements. Created a brand book that includes color palette, fonts, and guidelines for the use of the logo and other elements.

- Main website: Developed a website that includes information about the company, services, benefits and case studies, and provides convenient tools for contacting clients.

Cases

Result

Phase 2: Implementing the CRM system and Maintaining Social Networks

The next step was to implement a CRM system to improve customer interaction and develop social media.

Actions:

- CRM system: Implement a system to track all stages of a transaction, from lead to closing the sale.

- Social Media: Developing a content plan, regular posts, stories and video content. Running contests and promotions.

Stage Results:

- Improved customer experience.

- Increase in social media followers and engagement levels.

Stage 3: Developing Lendings and Launching Advertising Campaigns

In parallel, we developed lendings and launched advertising campaigns on major online platforms.

Actions:

- Lendings: We developed two lendings - for B2B and B2C segments. B2B lending is focused on cooperation conditions and mass ordering of cars, B2C lending is focused on end consumers with a wide range of products and convenient purchase conditions.

- Google Advertising: Setting up campaigns in search and contextual-media network to attract different types of leads.

- Meta Advertising: Targeted advertising on Facebook and Instagram to attract users interested in buying cars from the USA.

cases

Retail shop - everything for home and garden

E-commerce

Facebook/Instagram advertising,
Marketing Analysis

Result:

Advertising budget: 7 754,4 €

Sales: 2 154

Cost per sale: 3,6 €

Beauty salon in Sofia

Beauty service

Facebook/Instagram advertising,
Marketing Analysis, SMM

Result:

Advertising budget: 5 216,4 €

Sales: 756

Cost per sale: 6,9 €

REAL ESTATE

Facebook/Instagram advertising,
Marketing Analysis

Result:

Advertising budget: 1 684,9 €

Leads: 203

Cost per lead: 8,3 €

Food delivery - Warsaw

Delivery service

Facebook/Instagram advertising,
Marketing Analysis

Result:

Advertising budget: 3 502,2 €

Sales: 897

Cost per sale: 3,9 €

Organic Candle Shop

E-commerce

Facebook/Instagram advertising,
Marketing Analysis

Result:

Advertising budget: 1 494,5 €

Sales: 427

Cost per sale: 3,5 €

Beauty service

Facebook/Instagram advertising,
Marketing Analysis, SMM

Result:

Advertising budget: 725,11 $

Leads: 111

Cost per sale: 6,53 €

E-commerce

Facebook/Instagram advertising,
Marketing Analysis, SMM

Result:

Advertising budget: 1 087 $

Leads: 604

Cost per lead: 1,80 $

Sales: 347

Cost per sale: 3,13 $

Food delivery, store chain

Facebook/Instagram advertising, Marketing Analysis, SMM, Landing page, Branding

Result:

Advertising budget: 4 530,76 $

App installs: 736

Price per install: 6,1 $

Orders placed through the app in a month: 636

The price is for a single order: 1,75 $

Car import company

Marketing Analysis, Branding, Website, Landing page, SMM, CRM, Facebook/Instagram advertising, Google advertising, SEO

Result:

Meta ads:

Advertising budget: 13 462,99 €

Leads: 2 751

Cost per lead: 4,89 €

Google ads:

Advertising budget: 9 722,93 €

Leads: 1 274

Cost per lead: 7,63 €

Eurocopter Drone
(Bulgaria, Spain)

AGRICULTURAL DRONE MANUFACTURING

Marketing Analysis, SMM, Facebook/Instagram advertising

Result:

Spain:

Advertising budget: 2 508,38 $

Leads: 719

Cost per lead: 3,48 $

Bulgaria:

Advertising budget: 2 531,3 $

Leads: 361

Cost per lead: 7,01 $

Automotive industry

Creating a complete infrastructure to attract visitors, integrating the latest website systems

Result:

We developed a new design for the website;

We designed business cards and brochures;

Integrated a complete CRM system.

HOTEL PALACE
(Bulgaria)

HoReCa

SMM (social media management), Google advertising

Result:

We strengthened the brand with an active SMM strategy;

We created a unified design style for all the hotel's social media accounts;

We launched an effective advertising campaign;

IIncreased bookings by 30%.

Business consulting

Improving website functionality, Corporate stationery design, Office branding

Result:

Created an original brand book for the company;

Supplemented existing website design with new pages;

Designed corporate stationery;

Branded the office;

Conducted video and photo shoots for the team.

Сleaning company

Service Sector

Facebook/Instagram advertising, Marketing Analysis

Result:

Conducted a full competitor analysis and target audience analysis;

Launched effective targeted advertising to generate targeted inquiries;

Increased brand recognition;

We increased the company's revenue by 57%.

Cosmetics industry

Adjustments to the existing site, Implementation of payment system, Testing of the site

Result:

Completed a redesign of the website;

Improved site performance and loading speeds;

Developed a database;

Implemented online store functionality.

Purchased hosting service and published the website.

ELSI ONE VAPE (ITALY)

ELECTRONIC CIGARETTES

Marketing Analysis, Landing page, SMM, Facebook/Instagram advertising

Result:

We strengthened the brand with an active SMM strategy;

We created 2 landing pages in English and Italian with different designs;

We launched an effective advertising campaign;

We developed a strategy to identify wholesale distribution partners in Italy.